Internal Focus

Make a Website & a Business Plan

How and why do you make a print in the sand? What type of plan do you have to get it going and make it stick? First make sure you have a Website or blog to ensure your first move online. Everything in the folllowing steps is contingent upon you having an "online headquarters" such as this. Next, make a Business Plan Canvas (link below). This is a simple way to record all of the ways you are meaningful and how you're going to make an impact, and then all of the ways and resources that will support you in doing that. Knowing what you need to realize your mission is essential to knowing how much you need. This can be as robust or simple as you like. Be sure to include a Marketing Plan answering how will you attract a larger audience and potential consumers?  

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Making a Business Model Canvas

                           BUSINESS MODEL CANVAS COMPONENTS
○A mission statement: What purpose was this organization created for?

○A value proposition: What does it offer to its donors, beneficiaries, volunteers?

○Identification of key partners: What partners help the organization accomplish its mission?

○Assessment of key resources: What resources and assets are at your disposal?

○Identification of key activities: What actions must the organization do to reach its goals?

○Assessment of customer relationships: How does the organization interact with its beneficiaries?

○Distribution channels: Through what avenues does the organization provide its services?

○Customer segments: Who is your audience? (this could be various) Who do you intend to serve?

○Cost structure analysis: Where does the money go?

○Identification of revenue streams: Where does the money come from?

Now that you know where you stand, here's some first steps to start you off on where you need to go next:

1. Website Suggestions
2. Daily Conversation Starter
3. Board of Directors
4. Leveraging Resources