Building Contingency

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Cause on Facebook - The exercise of creating a "cause" and clearly stating your "cause" on your Website too, is an excellent marketing tool for corporate and university sponsors and partners, as well as donors and supporters.Creating a cause on facebook is fun and easy. It's campaign you will make and share with hundreds of other people on Facebook. This will be building your online social networks. This is a monetization opportunity as you can cite the number of supporters on your "cause" which is marketable to donors and online advertising. Ebay Giving Works



Youth Writing Campaign
- Creating a Youth Writing Campaign could come in several different forms such as essay contests or guest "reporters" on your blog. There would be small cash incentives for their contribution, as well as the educational experience piece. For your small contribution to several campaigns per year, you can receive donations from participants of the youth writers, and/or new donors as your supporters can increase through youth spreading the word about their written pieces in thousands through social media.

Ebay Giving Works- This is an offering from Ebay where your organization people can shop, sell and donate for your cause in one place. By first putting your name in this program, it can increase your networks. Second, having various ways you can build contingency and also increase donations through diverse ways, will help keep your organization profitable.

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Triple Bottom Line -- Throw away the old way you used to fundraise, and out with the paper & envelopes you're wasting on fundraising letters. Ebay is allowing people to donate goods, shopping and cash online to your cause. Facebook and other social media are allowing you to help you and your networks pledge to your cause & mixing education in with kids could fuel some powerful voices and many other positive effects.

Photos used under Creative Commons from {Guerrilla Futures | Jason Tester}, jared